| Advanced Research Group Co., Ltd. |
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| Address |
900/22 SVOA Tower 27th Fl.,
Rama 3 Rd., Bangpongpang, Yannawa,
Bangkok 10120 Thailand
| Founded |
1987 |
| Telephone |
+66 (0) 2294-3030 ext. 1501 |
Employees |
600 |
| Fax |
+66 (0) 2682-6380-1 |
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| E-mail |
wittayap@ar.co.th |
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| Website |
www.ar.co.th , www.arresearch.com
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| Key People |
Wittaya Pornpatcharapong |
TMRS Representative |
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| Company Profile |
Advanced Research Group Co., Ltd. was established in 1987 and its core businesses are categorized into 3 main business groups:
1. Corporate Consultation Service Group (CCS)
2. Online Business & Information Group (OBI)
3. Mass Media & Education Group (MME)
AR Research was set up to be the prime provider of research and information. The nature of our business is broadly defined in terms of research and information services provided. ARG has proven track record in providing reliable, relevant and timely information and research to support client's decision making process. |
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| Research Services |
Quantitative Research
- Face-to-Face Interview
- Telephone Interview (Contact Center, CATI)
- Door-to-door, CLT, Street Intercept
- Mystery Shopping & Shop Audit
- Data Mining, Knowledge Discovery in Databases, Marketing Intelligence
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Qualitative Research
- Focus Group, Group Discussion
- Delphi
- In-Depth Interview
- Recruitment
- Scenario Planning
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The services sample such as
- Product Research
- Consumer Research
- Pricing Research
- Product Testing
- Economic Research
- Project/Policy Evaluation
- Competency Evaluation
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- Customer Analytics
- Satisfaction Study
- Brand Image Study
- Brand Equity Study
- Engineering Research
- Project/Policy Feasibility Study
- Scenario Forecasting
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| Key Expertise |
Quantitative Research
- Data Mining
- Internet Survey
- FMCG Research
- Retail Research
- IT Research, Software Development
- Training, Workshop, Seminar Organization
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| Facilities |
- Contact Center Technology: Support CATI: we are the first research house that offers the contact center to support research work.
- Focus Group Rooms : we have the focus group room at Rama III Rd. Office: JJ Land Tower 7th Floor
- Internet Survey Facilities: We offer the internet survey through www.thaimail.com (2 million users) and others
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