Quality Research Co., Ltd. (QR)
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| Address |
1197 New Rama 9 Road, Soi 53,
Suan Luang,
Bangkok 10250 THAILAND |
Founded |
1991 |
| Telephone |
662 375-0330-7
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Employees |
60 |
| Fax |
662 374-2037
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| E-mail |
qualityr@ksc.th.com
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| Website |
www.qualityresearch.co.th
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| Key People |
Lawan Likhitsup
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TMRS Representative |
Lawan Likhitsup |
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| Company Profile |
QR is a Thai-owned market research company offering full service, doing quantitative and qualitative work such as public opinion , market intelligence, consumer behavior, and concept development , among others. It is manned by a team, each with more than 10 years experience in the research industry. Working with its clients both local and overseas, the company continually refine its approaches to give cost-effective services, with fast turnaround.
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| Research Services |
| Market and Trade intelligence, Attitude and habits Studies, New Product Development and Testing, Brand Image Study, Consumer/ Customer satisfaction Advertsising, Public Relations, Media Research, Government Policy and Planning evaluation, Store audits, Brand Monitoring and Tracking studies. |
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| Key Expertise |
- Central Location Tests which includes taste test, product concept test, evaluation of advertising,
promotional ideas , etc.
- Brand Tracking with nationwide coverage
- Mix Evaluation
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| Facilities |
| An exclusively-owned five-storey building has purpose-built floors for administration and reception, Fieldwork Training, Executive Floor, Data Processing , Board Room and a fully-equipped Discussion Room with Viewing Room for qualitative work. |
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