Video Research International (Thailand) Ltd.
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| Address |
Video Research International (Thailand) Co,. Ltd.
128/239 Payatai Plaza, 22 th Floor,
Phayathai Road, Thung Phayathai,
Ratchathewi, Bangkok 10400
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Founded |
January,2002. |
| Telephone |
+ 66( 0) 2129-3088
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Employees |
20 Full-time 1,000 Part – Time |
| Fax |
+66 (0) 2129-3089
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| E-mail |
viriya@videor.co.th
sales@videor.co.th |
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| Website |
www.videor.co.th |
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| Key People |
Mr. Hidetaka Iwabe
Ms. Viriya Premyothin |
TMRS Representative |
Ms. Viriya Premyothin |
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| Company Profile |
| is Capturing the heartbeat of Thailand and connecting to Thai consumers and to Southeast Asia consumers. Video Research International Thailand’s renowned media, marketing research and consulting services have proven 45 years track record and have been supported by major multinational companies, local businesses and governmental organizations in Thailand. We help marketers understand the essence of the consumer experience and identify consumer insights, to drive more effective communication strategies in Thailand.. We are the one of the group companies of Video research Ltd., Leading research company in Japan. |
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Research Services |
| We provide the quality research to clients in South East Asia , East Asia including Japan, Europe and North America to provide insight on research & Consulting service on research design and market insight consultation based on proprietary resources including Thai ACR/MCR, Compose and TVCP (TVC Performance Index)in Thailand and other research solutions.
1. Brand Awareness research
2. Brand Positioning research
3. Consumer Segmentation
4. Usage & Attitude research
5. Product & Packing Test
6. Marketing Tracking
7. Advertising Pre & Post Test
8. Brand Research
9. Consumer Satisfaction
10. Concept Test
11. Product Test
12. Market/Industry Situation
13 Campaign/Ad. Effectiveness Evaluation
Survey Method :
1. Qualitative research
- Focus group interview
- In-depth Interview
- Observational research
- Mystery shopping
2. Quantitative research
- Face to Face interview
- Telephone survey / CATI/ Online survey
- Central location test / Hall Test
3. Others
- Desk research
- Industrial research
- Feasibility study
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Key Expertise |
Our excellence: Video Research International (Thailand) .The domain of Media & Advertising performance evaluation.
• To measure media & advertising effectiveness, brand penetration, marketing performance and custom research by utilizing Video Research’s know-how and experience toward insight market information for logical decision making of our clients.
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Facilities |
One stop service to Asia pacific
• We have research network in Asia. It helps you to conduct Asia regional research project via one window.
• Our partnership network companies provide you the best knowledge of local culture and market. You need not contact with each research companies yourself.
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