TMRS NEWSLETTER – MAY 2026
CONNECTING INSIGHTS, LEARNING TOGETHER, AND GROWING OUR RESEARCH COMMUNITY
Warm Greetings from TMRS
As we move further into the middle of the year, TMRS would like to extend our heartfelt thanks to all our members, followers, partners, and board members for your continued support and engagement.
The research industry continues to evolve rapidly with new technologies, AI-driven methodologies, and changing consumer behaviors shaping the future of insights. TMRS remains committed to supporting our community through knowledge sharing, professional development, and meaningful collaboration.
We are excited to share several upcoming activities and important announcements with you this month.
NEWS AND UPDATE
PAST EVENT
May 11th Better Business Storytelling
TMRS would like to extend our sincere appreciation to Neilson Hays Library, our valued partner; Khun Dave McCaughan, our honorary board member and distinguished trainer; and all participants who joined us on 11 May 2026 for the enriching session on Better Business Storytelling.
This onsite half-day workshop was designed to equip attendees with deeper knowledge and practical skills in transforming data and insights into compelling business narratives that create impact. The session provided valuable learning opportunities for both experienced professionals and those looking to strengthen their understanding of data-driven storytelling in marketing and communication.
May 25thTMRS Coffee Talk
TMRS is excited to introduce TMRS Coffee Talk, a casual networking session designed for researchers and insight professionals to connect, exchange ideas, and discuss the future of the industry in a relaxed atmosphere over coffee.
On Monday, May 25, 2026, we started our first TMRS coffee talk at 39 Craft Coffee, Sukhumvit Road. Participants are diving into engaging conversations on topics such as AI in research, changing client expectations, industry trends, and the evolving future of marketing research.
We plan to organize this event again next month please stay tuned on the update for venue and date. Researchers at all levels are warmly invited to join and exchange perspectives with industry peers.
UP COMING EVENT
We are excited to share a series of upcoming events and programs designed to inspire, upskill, and connect our members:
MAY 27th- 29 th : ESOMAR APAC CONFERENCE 2026
We are delighted to share the exciting news that ESOMAR is returning to the Asia Pacific region!
On behalf of TMRS, we warmly invite our members to join the ESOMAR APAC Conference 2026, taking place from 27–29 May 2026. This is a fantastic opportunity to connect with global industry leaders, exchange ideas, and stay ahead of the latest trends shaping the future of marketing research.
Special Benefit for TMRS Members
TMRS members are eligible for a 15% discount on registration by using the code:
APAC2026_ASSOC_15
We encourage all members to take advantage of this opportunity and represent Thailand’s research community at this important regional event.
JUNE 25th -26th: TMRS Training Program (2 Full-Day Experience)
We are pleased to announce our upcoming TMRS Full-Day Training Program, scheduled for June 25th -26th 2026 at Royal Orchid Sheraton Riverside Hotel Bangkok
This comprehensive program is designed for research practitioners, insight users, and researchers who would like to strengthen their foundational skills while staying updated with modern research methodologies and AI applications.
Qualitative Research Training
Participants will learn key qualitative research fundamentals, including:
- Moderating techniques
- Data analysis and synthesis
- Utilizing AI to support qualitative insights
Quantitative Research Training
The quantitative track will cover:
- Questionnaire design fundamentals
- Effective utilization of online panels
- Introduction to synthetic data
- Applying AI in analyzing research results
This program aims to bridge traditional research approaches with future-ready capabilities to help researchers deliver deeper and more impactful insights.
The training fee includes food and beverages to ensure a comfortable and engaging learning experience throughout the day.
JULY 17TH: TMRS INTER-COMPANY BOWLING TOURNAMENT
TMRS Social Fun Event – Save the Date!
TMRS is excited to announce an upcoming Social Fun Event on 17 July 2026!
Join us for an enjoyable evening of networking, talent sharing, and friendly mingling at the bowling alley. This special gathering is a great opportunity for members and industry friends to connect beyond work, relax, and have fun together as a community.
Registration details and event information will be announced in early June — stay tuned and we hope to see you there!
SPECIAL ANNOUNCEMENTS FOR TMRS MEMBERS
MEMBERSHIP RENEWAL REMINDER
We would like to kindly remind all members to complete your membership payment to continue enjoying exclusive TMRS benefits, including:
- Official TMRS Certificate
- Access to recycled respondents’ database management
- Recruiter watch list
- Special discounts for global and local training programs and conferences
Your continued membership helps strengthen our research community and ensures ongoing access to valuable professional resources, networking opportunities, and industry knowledge sharing.
To facilitate the renewal process, TMRS will also be sending a gentle reminder email regarding membership fees and renewal details to members in the coming weeks.
We sincerely appreciate your continued support and look forward to growing the TMRS community together.
FLASH ARTICLES & KNOWLEDGE SHARING
We are delighted to highlight recent knowledge contributions from our partners:
- March: Flash Article by QuestionPros TMRS Insights Flash (March 2026) - TMRS
- April: Flash Article by Wisesight TMRS Insights Flash (April 2026) - TMRS
- May: Flash Article by Rakuten Insight TMRS Insights Flash (May 2026) - TMRS
Stay tuned for insightful perspectives and industry updates.
YOUR VOICE MATTERS: PARTICIPATE IN ESOMAR INDUSTRY SURVEY
We would like to warmly encourage our members to take part in the ESOMAR Industry Survey, an important initiative that helps shape the future of our industry.
The survey is conducted on behalf of ESOMAR, and all responses are submitted directly to ESOMAR’s secure portal. Each participant receives a unique access link, ensuring that your company’s data remains fully confidential and protected at all times.
Please be assured that:
- All information is aggregated only for market-level insights, such as industry size and structure
- No individual company or respondent will be identified
- TMRS does not have access to any company-specific data
A Token of Appreciation
As a thank you for your valuable participation, ESOMAR will provide you with a complimentary copy of the Thailand Country Report once it is published.
This report is a highly valuable resource that can support strategic planning and decision-making within your organization.
In addition, the full global report will also be available—free for ESOMAR members or for purchase.
Your contribution truly makes a difference in strengthening our industry’s voice and insights. We hope you will take this opportunity to participate.
As mentioned, there’s much more to come from TMRS this year. Please don’t hesitate to reach out to us with any ideas or suggestions via contact.tmrs@gmail.com. Our team is excited to share our insights with both academia and corporate partners who are interested in learning more about insights, market research, and its applications.
Thank you!
TMRS Team
Download TMRS Newsletter >> Click <<
RELATED STORIES
